The faces of fyn

Alan is a seasoned C-suite executive with a strong background in finance and operations, particularly in B2B SaaS. He has successfully led companies through scale-ups and exits, transitioning commercial models from service revenue to ARR. With experience in founder-led, PE-backed, and listed businesses, Alan offers a deep understanding of complex business challenges.

Cameron is a commercially driven strategic CFO and former Big Four CPA with extensive experience across HNWI-backed startups and PE-backed businesses. As a fractional CFO, he has led fundraising rounds, built regulatory frameworks, and supported high-growth companies across a range of industries. Cameron helps founders and leadership teams achieve clarity, control, and confidence through robust financial strategy, operational discipline, and investor-grade reporting.

Christian is a commercially driven CFO with deep experience supporting private equity-backed and founder-led businesses through growth and transformation. He has held senior finance leadership roles at Moonpig, Zoopla and Virgin Experience Days, partnering closely with boards and investors to drive performance and long-term value creation. He brings particular strength in working capital discipline, performance reporting, refinancing, post-integration alignment and building finance functions that drive value creation.

Debra O’Callaghan is a bright management professional with 25 years’ experience in UK and international businesses across an eclectic range of industries. Her experience and qualifications across financial, operational, commercial, IT, e-commerce and human performance offer a unique skill set. When combined with exemplary work ethic, “outside box” thinking and tenacity to deliver, this equips her to successfully develop and implement strategy, and to successfully deliver business objectives.

Gary is an entrepreneurial and board-level fractional CFO with over 25 years’ experience across real estate investment and development, luxury hospitality, and complex international joint ventures. He has an extensive background working with founders, family offices, private equity, institutional investors, and global brands to structure, finance, and optimise high-value assets and platforms. He is the former CFO and Finance Director to Virgin Hotels, Armani Hotels & Resorts, and the London Grosvenor Estate, with direct responsibility for portfolios exceeding £5bn of assets under management.

James has 15+ years of experience working at top tier financial institutions including leading Hedge Funds and advisory firms. He is passionate about technology and digital media business and has looked at 100’s of business models over his career. Having started his career at Deloitte in London, James is also a qualified ACA. In recent years, he has consulted to PE portfolio businesses and small, high growth scale up businesses.

Jennifer Chan, CFA is a growth-focused CFO with 25 years of experience in VC & PE backed tech startups, investment banking, Big 4 Consulting, and public corporations. She is an expert in building financial infrastructure and leading operations in high-growth environments. As a strategic business partner to the CEO and Board, Jennifer oversees fund raising, debt financing, and corporate finance & accounting. She has successfully scaled early-stage startups to $100M+ in revenue and led $400M+ M&A exits.

Jen is a finance leader, internal auditor and risk manager who blends leadership and technical practices from Big 4 Accounting and Fortune 100 companies with experience guiding smaller, growth companies during times of change in over 45 countries. Jen has readied numerous private and PE-backed growth businesses for successful sale while also establishing controls infrastructure and audit functionality for various for-profit and not-for-profit organizations. She excels with process excellence and was instrumental in developing a governance maturity path for private companies.

Highly experienced, capable, and motivated finance professional specialising in start-up and growth companies, recognised for having an instinctive commercial and strategic mindset coupled with an innate logical and objective approach which provides an ideal counterbalance to creative, entrepreneurial business partners. Thrives in fast paced, high achieving, multi-disciplinary teams and values cultivating meaningful ongoing relationships.

Orsi is a qualified CIMA accountant with a decade of experience in finance, primarily within the media and advertising sectors. She had proven success navigating complex, dynamic environments while delivering robust budgeting, system optimisation, and process improvements. Orsi is a trusted business partner to leadership teams, leveraging data analytics to provide actionable insights that support strategic decision-making. Orsi is also recognised for strong stakeholder management and a proactive, solutions-focused approach.

Rory is a Cambridge-educated chartered accountant with a background of 10+ years of finance roles across a range of sectors and geographies. As a fractional CFO his practical experience spans financial planning, cash flow management, process improvement and preparation for exit. Rory is a native English speaker and advanced in Spanish.

Stefan is a versatile finance professional with over a decade of experience driving the finance function across diverse industries and international markets. As a Fractional CFO / Controller and Financial Modeler, he specializes in enhancing and streamlining financial reporting, improving performance and preparing businesses for growth and fundraising. His expertise lies in creating comprehensive financial models and implementing financial systems and processes that support strategic decision-making. Stefan holds an FCCA (CPA equivalent) and a MSc in Accounting and Financial Analysis.

Steve Waring is a seasoned CFO with a proven track record of scaling businesses. He has experience in start-ups, mature businesses, and turnarounds. Steve has successfully exited businesses via trade sale and has a deep understanding of both UK and US markets. He is passionate about working with founders to drive growth and maximize value.